Today, data is at the core of every company, and it's readily available for use. This influx of data has forced financial institutions, including credit unions (CUs), to recognize data's importance and develop their own data strategies that consider its collection, storage, analysis, and utilization. Although data can impact everything from member experience to recruitment, it can also prompt lucrative lending opportunities. In this article, we'll be outlining how your CU can use data analytics to make wise lending decisions that benefit you and your valued members.
Read More